From Idea to Opportunity
Turning a rough idea into something worth building a business on. Covers where good opportunities come from, separating an idea from an opportunity, assessing market and timing, evaluating founder-market fit, and deciding whether to pursue, reshape or abandon.
- Modules
- 6
- Max students
- 20
- Language
- EN
What it usually covers
- 1
Introduction to Opportunity Evaluation
- Navigating the Journey from Idea to Business
- Why Most Early Ideas Fail
- Core Concepts and Vocabulary of Opportunity
- How to Use This Course for Maximum Impact
- 2
Where Opportunities Come From
- Ideas Versus Opportunities
- Assessing the Problem
- Uncovering Latent Opportunities
- Talking to Potential Users About Their Problems
- 3
Market and Timing
- Sizing the Market
- Timing and Competitive Position
- Analysing Existing Alternatives and Competitors
- Evaluating Market Growth and Structure
- 4
Founder Fit and Feasibility
- Assessing Founder-Market Alignment
- Identifying Your Unfair Advantages
- Understanding Basic Unit Economics
- Determining Operational Feasibility
- 5
Deciding
- Testing an Opportunity Cheaply
- Making the Decision
- Executing Low-Cost Validation Experiments
- Pursue, Reshape, or Walk Away
- 6
Synthesising and Next Steps
- Reviewing the Complete Assessment Process
- Building the Opportunity Assessment One-Pager
- Moving from Assessment to First Steps
- Building an Ongoing Opportunity Pipeline
This page describes what the training usually covers. Each training provider may change the content, the length and the order to suit the group. Confirm the final content with the training provider before you book.
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From Idea to Opportunity
3 h 34 min
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