Ventes et marketing
Advanced Sales & Marketing Techniques
Master advanced sales and marketing strategies to boost your revenue and build lasting customer relationships.
- Durée
- 3 jours
- Type
- Intra-entreprise
- Modules
- 6 modules
- Niveau
- Expert
Commerce de détail, e-commerce et produits de consommation.
Cours
55
Compétences
0

Santé, sécurité et environnement (HSE)
Awareness training aligned with the US OSHA rules on handling and storing materials (29 CFR 1910.176, with the construction rules in 29 CFR 1926.250…

Santé, sécurité et environnement (HSE)
For managers, supervisors, HSE staff, trainers and evaluators who run a powered industrial truck program under OSHA 29 CFR 1910.178: truck selection…

Management et leadership
Follows on from Supply Chain Management. A practical intermediate course for warehouse supervisors and managers, logistics coordinators and…

Management et leadership
Follows on from Supply Chain Management, for transport planners, fleet managers and supervisors, and logistics coordinators who buy freight. Learn to…

Management et leadership
A practical beginner’s introduction to how goods, information and money move from suppliers to customers, and how to manage that flow as one system.…

Management et leadership
Follows on from Supply Chain Management. Learn how to apply human rights and environmental due diligence to suppliers: the UN, OECD and ILO…

Management et leadership
Follows on from Supply Chain Management and Operations Management, for planners, buyers and finance staff who set stock policies. Learn to classify…

Management et leadership
Follows on from Supply Chain Management. A practical intermediate course for import and export coordinators, buyers, logistics staff and sales…

Management et leadership
Follows on from Supply Chain Management, for planners who already know the basics and want to forecast and plan demand properly. Learn to prepare…

Ressources humaines
A practical course for human resources practitioners and managers who handle grievances or are asked to investigate complaints at work. Learn to run…

Comptabilité et finance
A practical introduction to business taxes for finance assistants, buyers, salespeople, office managers and small business owners. Learn how value…

Ventes et marketing
A practical course for product managers, product owners and specialists moving into product roles who work on an established product. It covers the…

Ventes et marketing
A practical course for marketing, product, sales and commercial managers, analysts and business owners who set or control prices in consumer and…

Management et leadership
A practical beginner’s introduction to running the part of any organisation that produces its products and services, in manufacturing and in services…

Ressources humaines
A practical guide for HR staff, line managers and administrators to managing employee exits from resignation to the months after the last day. Learn…

Ventes et marketing
A practical introduction to marketing for new marketing staff, small-business owners and anyone who works with a marketing team. Learn how markets…

Ressources humaines
A practical introduction to employer branding for HR, recruitment and communications staff and small-business owners. Learn to research how your…

Administration et gestion de bureau
Professional conduct for every channel you use at work: email, telephone, video calls and team chat. Learn to choose the right channel, set the right…

Ventes et marketing
A practical, beginner-level introduction to marketing online, for small business owners, marketing assistants and anyone who now looks after a…

Ventes et marketing
An intermediate course for people who lead or support customer experience work: build evidence-based personas and journey maps, run a voice of the…

Comptabilité et finance
A practical beginner course for new credit controllers, collections staff, accounts and sales administrators, and small-business owners who sell to…

Management et leadership
A practical course for anyone at work on saying what you think and need, honestly, directly and respectfully. Learn to tell assertive behaviour from…

Santé, sécurité et environnement (HSE)
Managing the hazards of storage and materials handling operations. Covers pedestrian and vehicle segregation, forklift stability and operation,…

Santé, sécurité et environnement (HSE)
Addressing the largest single cause of workplace injury. Covers the mechanics of slipping and tripping, floor surface and contamination, footwear…

Ressources humaines
Hiring the right people through a fair and effective process. Covers workforce need and role definition, attraction and sourcing, shortlisting,…

Ventes et marketing
Reaching agreement without giving away the value you created. Covers negotiation preparation and leverage, trading rather than conceding, dealing…

Santé, sécurité et environnement (HSE)
Reducing musculoskeletal injury by designing the task around the person. Covers the anatomy of back injury, the TILE assessment, risk filters and…

Management et leadership
Handling the conversations most people avoid, and the conflict that follows when they do. Covers why difficult conversations are avoided and what…

Ressources humaines
Writing, implementing and maintaining the policy framework that runs an organisation. Covers the purpose and legal status of policies, the core…

Ventes et marketing
Responding to resistance without becoming defensive or adversarial. Covers what objections actually signal, a method for handling any objection, the…

Start-up et entrepreneuriat
Getting a product to the people who will buy it, repeatably. Covers segmentation and beachhead selection, positioning and messaging, choosing a…

Start-up et entrepreneuriat
Turning a rough idea into something worth building a business on. Covers where good opportunities come from, separating an idea from an opportunity,…

Comptabilité et finance
Designing and operating the controls that protect an organisation from loss. Covers the control environment and risk assessment, segregation of…

Ressources humaines
The legal framework managers and HR practitioners work within. Covers employment status and contracts, pay and working time, discrimination and…

Ressources humaines
Handling conduct, capability and grievance matters fairly and defensibly. Covers the employee relations climate, informal resolution, investigation,…

Informatique et logiciels
Turning data into decisions. Covers framing the question, data types and quality, descriptive statistics and distributions, comparison and…

Management de la qualité
Measuring what customers actually think and handling complaints so that they strengthen the relationship. Covers satisfaction measurement beyond…

Start-up et entrepreneuriat
Finding out whether anyone wants what you intend to build, before you build it. Covers the discovery mindset and getting out of the building, running…

Ventes et marketing
Selling by understanding the customer rather than pitching at them. Covers the shift from product selling to consultative selling, buyer psychology…

Comptabilité et finance
Keeping a business solvent. Covers why profit is not cash, the cash conversion cycle, managing inventory, receivables and payables, short-term cash…

Start-up et entrepreneuriat
Designing how a business creates, delivers and captures value. Covers the components of a business model, revenue models and pricing, cost structure…

Comptabilité et finance
Planning financially and keeping the plan useful. Covers the purpose of budgets and their behavioural effects, building operating and capital…

Comptabilité et finance
The foundation of every accounting system. Covers the accounting equation, debits and credits, the chart of accounts, journals and ledgers, day books…

Comptabilité et finance
Running the purchase-to-pay and order-to-cash processes accurately and securely. Covers supplier onboarding, invoice processing and matching, payment…
Ventes et marketing
Master advanced sales and marketing strategies to boost your revenue and build lasting customer relationships.
Ressources humaines
Equip managers with the essential HR skills needed to effectively manage their teams and handle HR-related situations.
Ressources humaines
A comprehensive introduction to the field of Human Resources, ideal for those new to HR or managers needing to understand the HR function.
Ressources humaines
This course equips participants with the essential skills for effective recruitment and interviewing to attract and select the best talent.
Ventes et marketing
A comprehensive course on retail business management, from store operations and merchandising to customer experience and e-commerce.
Ventes et marketing
This course focuses on strategies and techniques to build and maintain strong, long-lasting customer relationships.
Ventes et marketing
This course is designed for sales managers to develop the skills needed to lead, motivate, and manage a high-performing sales team.
Santé, sécurité et environnement (HSE)
Hands-on forklift operator training aligned with OSHA 29 CFR 1910.178(l): formal instruction, practical driving exercises and an evaluation of each operator's performance.
Management et leadership
Learn practical strategies for managing difficult conversations and behaviors in the workplace.
Management et leadership
Master the principles of inventory management, warehousing, and logistics to optimize your supply chain.
Informatique et logiciels
Learn how to implement and customize the Bitrix24 platform to streamline your business operations.