Online · Self-pacedFreeStartup & EntrepreneurshipIntermediateEN
Go-to-Market Strategy
Getting a product to the people who will buy it, repeatably. Covers segmentation and beachhead selection, positioning and messaging, choosing a go-to-market motion, building and testing acquisition channels, launch, and finding the repeatable engine that supports growth.
Taught by Icompetent Solutions
- Modules
- 3
- Lessons
- 6
- Duration
- 1h 11m
- Level
- Intermediate
- Quizzes
- 3 graded
Course content
3 modules · 6 lessons · 1h 11m
Who you are for, and what you are.
- Segmentation and the BeachheadPreview12 min
- Positioning and Messaging12 min
- Module 1 quiz4 questions · pass 70%
Topics covered
Go To Market
Positioning
Customer Acquisition
Marketing Channels
Growth
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