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Training catalogue

Sales & Marketing

Professional Sales & Marketing training, delivered in the classroom, online with a trainer, or in-house at your site.

Courses

15

Online courses

10

Classroom and in-house courses

5

Online courses

Value Propositions and Solution Presentation
Self-paced
Free

Sales & Marketing

Value Propositions and Solution Presentation

Turning what you learned in discovery into a proposition the buyer can act on. Covers constructing a value proposition, differentiation, building a…

Modules
7 modules
Lessons
30 lessons
Duration
5h 52m
Level
Intermediate
Tendering and Bid Management
Self-paced
Free

Sales & Marketing

Tendering and Bid Management

Winning formal tenders and running a disciplined bid process. Covers the tender landscape and documents, the bid/no-bid decision, positioning before…

Modules
8 modules
Lessons
42 lessons
Duration
9h 21m
Level
Advanced
Technical and Industrial Sales
Self-paced
Free

Sales & Marketing

Technical and Industrial Sales

Selling engineered products and services into industrial and energy markets. Covers the characteristics of technical buying, working with…

Modules
8 modules
Lessons
42 lessons
Duration
9h 15m
Level
Advanced
Sales Pipeline and Forecasting
Self-paced
Free

Sales & Marketing

Sales Pipeline and Forecasting

Managing the pipeline as a system and forecasting a number people can rely on. Covers pipeline stages and exit criteria, the arithmetic of pipeline…

Modules
7 modules
Lessons
30 lessons
Duration
5h 56m
Level
Intermediate
Prospecting and Lead Generation
Self-paced
Free

Sales & Marketing

Prospecting and Lead Generation

Filling the pipeline systematically rather than hoping. Covers ideal customer profiling and targeting, research and list building, outbound channels…

Modules
6 modules
Lessons
26 lessons
Duration
4h
Level
Beginner
Negotiation and Closing
Self-paced
Free

Sales & Marketing

Negotiation and Closing

Reaching agreement without giving away the value you created. Covers negotiation preparation and leverage, trading rather than conceding, dealing…

Modules
8 modules
Lessons
42 lessons
Duration
9h 11m
Level
Advanced
Key Account Management
Self-paced
Free

Sales & Marketing

Key Account Management

Growing and protecting the relationships that matter most. Covers selecting key accounts, account planning and stakeholder mapping, developing the…

Modules
8 modules
Lessons
42 lessons
Duration
9h 7m
Level
Advanced
Handling Objections
Self-paced
Free

Sales & Marketing

Handling Objections

Responding to resistance without becoming defensive or adversarial. Covers what objections actually signal, a method for handling any objection, the…

Modules
7 modules
Lessons
30 lessons
Duration
5h 57m
Level
Intermediate
Discovery and Needs Analysis
Self-paced
Free

Sales & Marketing

Discovery and Needs Analysis

The sales skill with the highest return: understanding the customer properly before proposing anything. Covers questioning frameworks, uncovering…

Modules
7 modules
Lessons
28 lessons
Duration
5h 23m
Level
Intermediate
Consultative Selling Fundamentals
Self-paced
Free

Sales & Marketing

Consultative Selling Fundamentals

Selling by understanding the customer rather than pitching at them. Covers the shift from product selling to consultative selling, buyer psychology…

Modules
6 modules
Lessons
26 lessons
Duration
3h 53m
Level
Beginner

Classroom and in-house courses

In-house

Need Sales & Marketing training for a whole team?

We deliver any of these on your site, tailored to your procedures, your equipment and your risks.