Advanced Sales & Marketing Techniques
Master advanced sales and marketing strategies to boost your revenue and build lasting customer relationships.
- Duration
- 3 days
- Modules
- 6 modules
- Level
- Expert
Professional Sales & Marketing training, delivered in the classroom, online with a trainer, or in-house at your site.
Courses
15
Online courses
10
Classroom and in-house courses
5

Sales & Marketing
Turning what you learned in discovery into a proposition the buyer can act on. Covers constructing a value proposition, differentiation, building a…

Sales & Marketing
Winning formal tenders and running a disciplined bid process. Covers the tender landscape and documents, the bid/no-bid decision, positioning before…

Sales & Marketing
Selling engineered products and services into industrial and energy markets. Covers the characteristics of technical buying, working with…

Sales & Marketing
Managing the pipeline as a system and forecasting a number people can rely on. Covers pipeline stages and exit criteria, the arithmetic of pipeline…

Sales & Marketing
Filling the pipeline systematically rather than hoping. Covers ideal customer profiling and targeting, research and list building, outbound channels…

Sales & Marketing
Reaching agreement without giving away the value you created. Covers negotiation preparation and leverage, trading rather than conceding, dealing…

Sales & Marketing
Growing and protecting the relationships that matter most. Covers selecting key accounts, account planning and stakeholder mapping, developing the…

Sales & Marketing
Responding to resistance without becoming defensive or adversarial. Covers what objections actually signal, a method for handling any objection, the…

Sales & Marketing
The sales skill with the highest return: understanding the customer properly before proposing anything. Covers questioning frameworks, uncovering…

Sales & Marketing
Selling by understanding the customer rather than pitching at them. Covers the shift from product selling to consultative selling, buyer psychology…
We deliver any of these on your site, tailored to your procedures, your equipment and your risks.